Lenovo holding investment will tend to the modern agriculture

November 8, according to the sound of economic news the world company "report, once someone has said, DingLei pigs is a deliberate and the hype, the LiuJiangDong kind of rice is a from of business suit, and today, ZhuXinLi liu, such as the impact of a business giants, competitively in succession in agriculture, this and how to describe? Seems to have only one explanation: agriculture, is the modern Chinese economy development in the exhibit its unique charm.Recommended readingChina's first Mars probe, firefly smooth launchItalian debt of Greek 5 timesCCTV advertising tender embrace 14.2 billion and 18 years highThe Yangtze river in pollution emissions of over 30 billion tonsArden and seventy percent were poor social responsibility of the enterpriseCuTu: African woman's invincible telltale TouGong iron[strands of god ii] king harden surfaceHeChengYing: can China save the world economyLenovo holding the chairman liu as early as six months ago is foreign revealed that he intends to develop modern agriculture. Now, finally began to the middle of the plan for its agricultural interpreting preparation. Liu said, the next three years, lenovo holding investment will tend to modern agriculture, make a famous food brand. According to information, lenovo has established last year in agricultural investment division. Liu said, modern agriculture present a huge profit space, lenovo holding the future is one of the core assets agriculture.As early as in 2007, huiyuan company scored Beijing shunyi a 15000 mu of mountainous country, organic agricultural experiment development, last year still quietly set up organic agriculture department. Huiyuan company President ZhuXinLi agriculture to develop sound and color dream up. At present, huiyuan already have in xinjiang altai 100000 acres of wild seabuckthorn base, Beijing miyun 1500 mu organic vegetables base. The shandong Texas 1 million mu organic agriculture cooperation projects, the development of the organic crops grow, farming organic fertilizer company, feed, meat processing plant project, from fruit juice industry to agriculture into the industry chain.Perhaps ZhuXinLi to "the gardener" change, also did not cause too much of the attention and disputes, and netease CEO DingLei pigs is in the Internet and the whole of the economy, and has led to a lot of a sensation. In 2009, DingLei put forward the idea of raising pigs, at that time become the focus of attention of the public opinion. Although DingLei said, raising pigs not to make a lot of money, just hope to bring more attention to food safety, help and drive farmers obtain employment. However, the nature of the pursuit of profit from the merchant to see, modern agriculture high value-added industries return, is the DingLei attract high-profile turned to "ZhuGuan" of the important factors. DingLei oneself also revealed he checks part of a pig, only in the breed tache gross margin of 50% to 60% is, far higher than the Internet industry.Now, in DingLei various comments disappeared gradually raising the February this year, jingdong mall LiuJiangDong CEO of a micro bo, and gradually calm in the Internet circles aroused infinite ripple, he wrote: "today made a decision to jiangsu suqian hometown: lease 5000 mu of land, the kind of rice." To in May this year, the event is a new progress, LiuJiangDong in micro bo also wrote: "I from kind of rice finally otc. It's quality and safety is no doubt, only regret is a little expensive!"Why there are more and more entrepreneurs look to agriculture? The charm of future agriculture exactly? Bank consultant, researcher of ecological-economic SongJie said, in the market development and the development of the enterprise double factors, the agricultural investment market increasingly mature, the government to the agricultural support strength increase, this makes the agricultural investment market has certain investment space, product diversification can effectively spread the enterprise risk, be helpful for the long-term development of the enterprise. And in other areas of investment projects, that by the original management mode for effective management, and to broaden the business range, forming multi-win situation, so two in agriculture enterprise in succession, and this trend or will continue, there will be more and more industry in come in two.Immediately below the national development and reform commission industrial economy and attachment technical and economic research institute director JiangChangYun, why now more and more entrepreneurs look on the modern agriculture?JiangChangYun: a very important reason is the consumer market differentiation in agriculture, especially high-end market profit space or larger.Host: is now doing more and more market segment in more detailed, the lack of high-end products food field?JiangChangYun: yes, and now with the improvement of income level, high income and more people, high income on food safety, to organic food this pay more and more attention to.Host: as a traditional agricultural country, China's transition to modern agriculture in the process, you think is worth to pay close attention to what are the difficulties? To grasp of what link?JiangChangYun: the most difficult point is changing the way of agricultural development, specifically, including agricultural structure upgrade, the development of high-end agricultural products. The second difficulties may be the training of modern agricultural entrepreneurs, before the main is small small scattered of farmers, and the production of major products or to meet their needs, so this in fact no entrepreneurs, the development of the modern agriculture need more and more entrepreneurs to make agriculture.Host: just now we introduces several are Internet industry's big brother, they now have to invest in modern agriculture, the previous may not have relevant experience, especially like the Internet industry of these entrepreneurs, you think they to do this industry will be what features? What are the problems may appear?JiangChangYun: they do agriculture might be easy to aim on the high-end market, the second, easily to non-agricultural industries, especially the electronic commerce network, cultural factor into the development of agriculture, so will bring the innovation of agriculture, this should is very good. For the development of modern agriculture in fact is largely need of updating ideas including agriculture, agricultural technical updates, agricultural development business model updates, this should be their advantage. Of course disadvantages of agricultural production process may may not necessarily well and agriculture in fact with a natural or disconnected from the obvious.Host: you for modern Chinese agricultural future prospects how to see?JiangChangYun: future prospects may should be the development of modern agriculture, but the development of modern agriculture I think a aspect is the cultivation of agricultural entrepreneurs, the second aspect is the public service system, the agriculture of the public service platform construction, the two aspects should be together. Including public service system, public service platform inside, in addition to the public service platform, there is the development of agricultural production services, and marketization of production and the development of service trade, logistics service is, scientific and technological services, quality assurance service and the development of the market.